SEO vs. PPC – The Final Round

One of the most common questions I get is “Is pay-per-click really worth the money?”

For the final answer to this, we turned to Engine Ready, a San Diego based company that specializes in search engine market research.

The results: Well I won’t spoil the read, but let’s just say it’s definitely worth your while to look it over.  And if you’re crunched for time, you can fast-forward to the last page and get the bottom line.

Click here to read now (PDF)




About the author
Colin Receveur is a nationally recognized speaker, author, and dental web marketing expert who has pioneered the way dentists market themselves online for the past decade. Since incorporating in 2001, Colin has established a rock solid track record with his dentist clients and turned SmartBox into a stalwart of proven results for hundreds of dental practices.