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Can Dentists Survive Without Insurance Reimbursement?

Can Dentists Survive Without Insurance Reimbursement?

According to the ADA, private insurance was the single largest source of payment for dentists in 2015, amounting to more than 41 percent. That’s both good news and bad news. It’s good news because your dental patients and prospects aren’t reliant solely on their own financial resources to obtain dental care. It’s bad news because…

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Why Don’t Your Dental Prospects Know Your Name?

Why Don’t Your Dental Prospects Know Your Name?

One of our SmartBox staffers used to live in the small town of Worland, Wyoming. Before you run a search or reach for an atlas, Worland is in north-central Wyoming, roughly in the middle of the Bighorn Basin, and boasts somewhat over 5,000 inhabitants. Search “dentist worland wyoming” on Google, and you’ll discover that there…

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Is the Single-Dentist Practice Doomed?

Is the Single-Dentist Practice Doomed?

According to a recent article, more and more new dental school graduates are choosing one of two paths – going to work for a large group practice, or purchasing an existing practice. The combination of high dental school debt, the outlay for facilities and equipment, and staffing up a new practice can put a new…

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Use Long-Tail Dental Keywords or Forget It

Use Long-Tail Dental Keywords or Forget It

There was a time, not that long ago, when everyone looking to be found online focused on short-tail keywords. When it comes to dentistry, think of things like”‘dentures,” “root canal,” or “braces” as examples of short-tail keywords. Short-tail keywords were common because the various search engines weren’t that sophisticated in understanding and responding to more…

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Will Gum Disease Treatment Remain a Viable Revenue Stream?

Will Gum Disease Treatment Remain a Viable Revenue Stream?

There’s big news in the ongoing battle against gum disease. In October, 2016, it was announced that researchers had succeeded in sequencing more than 40 master regulator genes that are thought to be causative in periodontal disease. In the short run, this development won’t change the practice of periodontal treatment. Longer-term, it opens the door…

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Dentists in Rural Areas Aren’t Safe for Long

Dentists in Rural Areas Aren’t Safe for Long

Hardly anyone says, “As Nebraska goes, so goes the nation,” but dentists would do well to keep a closer eye on events in the Cornhusker State. The University of Nebraska Medical Center (UNMC) has received a $4 million dollar grant to expand the availability of dental services in rural Nebraska areas. The length of the…

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SmartBox’s ‘unlimited time off’: a Silicon Valley benefit in the Louisville region | INSIDER LOUISVILLE

SmartBox Web Marketing, one of the country’s fastest growing digital marketing companies, has announced a wave of new employee benefits including unlimited paid time off. The new employee benefits are helping SmartBox Web Marketing create a healthier work-life balance. Colin Receveur, CEO and Founder of SmartBox Web Marketing, unveiled the new employee benefits this year….

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Posted by jlusong under Web Marketing on April 10th, 2017 |

New Albany company offer employees unlimited vacation time | NEWS & TRIBUNE

Luxurious honeymoon. Quality time with family. And more free time. These are all topics of conversation of SmartBox Web Marketing team members. This comes after SmartBox Web Marketing, founded by Colin Receveur in 2001, recently unveiled new employee benefits including unlimited paid time off. These new benefits were created to help SmartBox Web Marketing team…

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Posted by jlusong under Web Marketing on April 10th, 2017 |
Dentists Must Go HTTPS or Go Home

Dentists Must Go HTTPS or Go Home

SmartBox recently completed migrating all of its dentists’ websites from HTTP to HTTPS. There are several reasons to prefer HTTPS, greater online security and HIPAA compliance being the main ones. The move to HTTPS is something that dentists’ can’t afford to ignore. A recent article pointed out that sites with HTTPS are beginning to be…

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Will Your Online Dental Content Strategy Fail?

Will Your Online Dental Content Strategy Fail?

Benjamin Franklin reportedly coined the phrase, “If you fail to plan, you plan to fail.” That holds true when it comes to your dental content marketing. Many dentists treat their content marketing as an afterthought. They’ve read, or been told, that they need to produce online content, so they do. But there’s often no strategy…

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