Patient Attraction Episode 79: 3 Important Numbers Critical to Implant and Complex Dentistry

Welcome back everyone. I’m Colin Receveur, it’s Monday, March 10, 2014, and I’m going to give you three numbers I saw recently that will have a big effect on you if you are trying to get more implant and complex dentistry. Stay tuned.

 – I recently saw three numbers related to sales, and it was very clear to me that they have implications for dentists as well.

– Especially for complex and implant dentistry. They are:

-70% of the buying process in a complex sale is already complete before a potential customer is ready to engage with a sales person.

– That’s why you must dominate Google and have a great website that includes video.

-The average sales cycle has increased 22% in the past 5 years due to the number of decision-makers involved in the process.

– Implant and complicated dentistry isn’t cheap and it is often a family decision. But what is a person’s happiness and self-confidence worth?

– 79% of marketing leads never convert into sales due to lack of lead nurturing.

– But that number goes way down when you capture contact information with free reports and books, and follow-up emails.

– Getting complex, lucrative dental cases doesn’t happen by accident. But stick with us and we’ll help you reach your professional and financial goals. Until tomorrow, keep moving forward.

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About the author
Colin Receveur is a nationally recognized speaker, author, and dental web marketing expert who has pioneered the way dentists market themselves online for the past decade. Since incorporating in 2001, Colin has established a rock solid track record with his dentist clients and turned SmartBox into a stalwart of proven results for hundreds of dental practices.