These Dental Videos Get the Opposite Reaction You Want

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Patient Attraction Episode 669:

Hi, Colin here again, and I’m glad you could join me for today’s Flashback Friday edition of the Patient Attraction Podcast. You’ve probably heard that having video on your website is more effective than written content alone. But there are different types of video, and one type in particular can actually SCARE patients away. Don’t get caught with these “explainer videos” on your website – unless you do them the right way. Back in December 2014, I spelled out 4 ways for dentists to use and improve explainer videos. Enjoy this classic podcast episode, and be sure to come back tomorrow for Part 1 of a special four-part series on converting leads.
– Until tomorrow, keep moving forward.

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About the author
Colin Receveur is a nationally recognized speaker, author, and dental web marketing expert who has pioneered the way dentists market themselves online for the past decade. Since incorporating in 2001, Colin has established a rock solid track record with his dentist clients and turned SmartBox into a stalwart of proven results for hundreds of dental practices.