become the dental expert

Dentists Shouldn’t Have to Sell Their Case Solutions Play Now

Dentists Shouldn’t Have to Sell Their Case Solutions

Having trouble watching this video? Click here. Patient Attraction Episode 1084 I’m the son of a very successful dentist in the greater Louisville, Kentucky, area. I also happen to know thousands of dentists. And one thing I’ve learned is that almost all dentists hate trying to sell their case solutions to patients. That’s not surprising,…

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What’s at the Heart of Your Dental Practice?

Having trouble watching this video? Click here. Patient Attraction Episode 1083 Some dentists go through 4 years of dental school and all the work involved in starting their own practices for the sole purpose of making money. In my experience, those dentists are fairly rare. If you’re like the vast majority of dentists, you got…

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You Catch the “Fish” That Will Take Your Dental Bait

You Catch the “Fish” That Will Take Your Dental Bait

People who enjoy fishing know that certain kinds of lures and baits are better suited for attracting certain kinds of fish. There’s a lesson here for dentists. Most dentists advertise their practices the way that dentists have for decades. They offer low prices, specials, and discounts. Those are the bait, or the lure, in their…

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Dentists Who Publish a Book Stand Out

Dentists Who Publish a Book Stand Out

One of the biggest problems that dentists face today is the presumption of competence. That might sound like a nonsensical statement, but it’s true. Dentists are viewed as advanced-degreed professionals and, as such, they’re presumed to be competent. In the minds of your prospects, one dentist is a basically as good as another. That’s a…

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Why Aren’t You Enough for Your Dental Practice?

Why Aren’t You Enough for Your Dental Practice?

Do you have days when you feel like you’re on a treadmill? There’s that “running as fast as I can to stay in one place” sensation. You’re seeing 15 or 20 patients a day, you’re working as hard as you can, and you’re not really getting anywhere. Your bank account is hovering around the same…

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The Dental Marketing Race Is Heating Up Play Now

The Dental Marketing Race Is Heating Up

Having trouble watching this video? Click here. Patient Attraction Episode 1058 If you feel like you’re in a race to get more new dental patients, you’re right. Dentistry is becoming hypercompetitive, and there’s little value in placing anywhere except first in that race. If your patient attraction efforts have you trailing the pack, stay tuned….

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Why Dentists Shouldn’t Write Their Books Play Now

Why Dentists Shouldn’t Write Their Books

Having trouble watching this video? Click here. Patient Attraction Episode 1039 Many people believe they have a book in them, but few people actually produce one. While there are many advantages for dentists in having a book with their name on it, writing your own book is a losing proposition. I’ll tell you why after…

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You Need Better Dental Patients Play Now

You Need Better Dental Patients

Having trouble watching this video? Click here. Patient Attraction Episode 1009 – I’m Colin Receveur, founder and CEO of SmartBox Web Marketing. – You’re watching the Patient Attraction Podcast™. – A lot of dentists are all about creating a volume practice, seeing larger and larger numbers of patients. – I know a lot of those…

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Dental Checkups May Save Lives Play Now

Dental Checkups May Save Lives

Having trouble watching this video? Click here. Patient Attraction Episode 957 Dentists may not tend to associate pneumonia with their patients and dental prospects, but new research suggests that they should. The news is particularly important for elderly people. After the break, I’ll be back to tell you why dental checkups may save more than…

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Periodontal Disease: Do Patients Need the Straight “Dope”? Play Now

Periodontal Disease: Do Patients Need the Straight “Dope”?

Having trouble watching this video? Click here. Patient Attraction Episode 954 Being a dentist isn’t always easy. In addition to the day-to-day challenges, there’s the dilemma of sharing medical information that may make you unpopular with some of your patients and dental prospects. After the break, I’ll tell you about one possible dilemma that surfaced…

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